London Region

Campaign for Real Ale

Campaign for Real Ale

Hero

55 Shirland Road
Maida Vale
W9 2JD
Emailmoc.9woreheht@olleh Telephone(020) 4537 2880
Real AleGardenLunchtime MealsEvening MealsSmokingRestaurantFunction RoomDog FriendlyWiFi
Opening times: Mon–Thu 12:00-23:30; Fri and Sat 12:00-24:00; Sun 12:00-22:00
Regular beers: Allsopp's India Pale Ale, Allsopp's Pale Ale

See more about this pub on WhatPub, CAMRA's national pub guide.

Following a period of closure, this site was taken over by The Public House Group and reopened in May 2024, now named The Hero. The four-storey space comprises a pub on the ground floor also serving food, a more formal grill room on the first floor, a cocktail bar and a top-floor private events area with its own bar.

The ground-floor pub has a zinc-­topped bar with bronze-effect pumps and taps but with all beers advertised via chalk­boards; a fire­place, and a de-silvered mir­ror with the daily food spe­cials. It has been described as "evoking a steampunk tavern style of old London town in the 1830s that never truly existed until now"! The food offering includes pub favourites but also oysters and quail for those on more relaxed budgets. Three ales are on offer with at least one from the Allsopp's range. The venue is card-only.

The operator Public House Group also runs the highly-successful Pelican pub in Notting Hill. It is understood that the Public House Group is backed, in part, by investment management firm BNP Capital.